Creamy birthday cake flavored reduced fat ice cream with swirls of blue frosting & colorful confetti sprinkles layered between two vanilla flavored wafers. Artificial flavors added. Reduced fat ice cream. Ice cream fat reduced 30% from regular ice cream, from 10 g to 7 g per 100 g. Not a reduced fat food. Ah, the perfect ice cream to wafer ratio. This wafer has the wow factor. And that's some delicious ice cream. Blu Knows Best: A sandwich is judged by what's in between the wafers. From our family to yours, the most fun-filled ice cream in the world is made in Le Mars, Iowa. Years & years with bunny ears. Wells - Since 1913. Get the play-by-play on all things ice cream. Blu wants you on the iScream team. Hop to it at: JoiniScream.com. Recyclable. bluebunny.com. To be sold by carton only. Contents are not marked for individual sale.