Kid's Crest® Sparkle Fun Cavity Protection Toothpaste Dispenser. Less mess! Neat Squeeze®. ADA, Accepted, American Dental Association. Fluoride. Anticavity. The neat squeeze dispenser has a unique inner bag that empties itself as you squeeze in the middle. When the package gets lighter and is harder to squeeze, it's time to buy more Crest. Fights cavities with clinically proven Fluoristat®. Gentle on tooth enamel, fun filled sparkles and sparkle fun flavor for kids. The ADA council on scientific affairs' acceptance of Kid's Crest sparkle fun is based on its finding that the product is effective in helping to prevent and reduce tooth decay, when used as directed. Use: helps protect against cavities. Fluoristat is a trademark for a power decay-preventive composition (active ingredient: sodium Fluoride). This product contains no sugar, like all ADA accepted toothpastes. Questions 1-800-492-7378. www.crest.com.