34 loads (small loads). Improved formula with micro capsules technology. Over 30 days of fresh fragrance. Alen. HE compatible. Biodegradable. Benefits: maximum aroma; 30+ days of freshness; color safe; softness; easy ironing. Ensueno = dream-like ideal. Great for linens and towels. Follow HE washer manufacturer's instructions for product dispensing. Questions or comments? 1-800-615-3191. Visit www.ensueno.com, www.alenusa.com. Made in Mexico.