Listerine® Original Antiseptic. #1 Dentist recommended brand. Deeper clean. Than brushing alone. Kills germs that cause bad breath, plaque & the gum disease gingivitis. ADA accepted. American Dental Association®. Clinically proven. Kills germs by millions on contact. Use original Listerine® antiseptic twice daily to help: Prevent & reduce plaque. Prevent & reduce gingivitis. Freshen breath. Kill germs between teeth. Uses: Helps prevent and reduce: Plaque. Gingivitis. Questions Call toll-free 888-222-0182 or 215-273-8755 (collect). "The ADA Council on Scientific Affairs' Acceptance of Listerine® antiseptic is based on its finding that the product is effective in helping to prevent or reduce gingivitis and plaque above the gum line, when used as directed." Council on Scientific Affairs, American Dental Association. This formula is not sold to any retailer as a store brand. This Listerine® bottle design is a registered trademark of Johnson & Johnson. www.listerine.com. ©McNeil-PPC, Inc 2011.