Our philosophy. From our origins in salons in 1948, TRESemme has been driven by a simple truth: every woman deserves to look & feel fabulous, like they've just stepped out of the salon. TRESemme is dedicated to creating haircare products that are salon quality. Inspired by stylists and tested in salons the products are designed to help you achieve salon gorgeous hair every day. Why use the moisture rich system?The TRESemme Moisture Rich Shampoo & Conditioner system delivers optimized hydration that targets dryness, locking in moisture where your hair needs it most.Created for daily use this advanced moisturizing system with Vitamin E helps restore vibrancy and makes dry, damaged hair soft without weighing it down. Your hair will be richly moisturized with a salon-healthy look and shine. Used by Professionals For Dry or Damaged hair For Color Treated Hair Professional Quality | Salon Performance TRESemme. Professional. At Your Fingertips™ Bonus 4 oz. Free